The ideal way to promote your business! The inbound is not just another kind of marketing. It's a different perception of how I organize my business synolika.Antitheta with traditional, intrusive marketing methods used by sales, inbound based on creating experiences in which your target audience wants to participate.
44% of postal letters sent never opened from customers
86% of the public systematically avoids any more TV ads
84% of young people between 25-34 leave websites because it has advertising content unrelated.
These reasons are some of them that gradually led to the development of inbound marketing. Of marketing that is based on content and through blog, website, whitepapers, social media, organizes the information material to add value and create positive associations for your brand in the minds of consumers who want to reach and maintain near you .
The inbound is not just another type of marketing. It's a different perception of how I organize my business synolika.Antitheta with traditional, intrusive marketing methods used by sales, inbound based on creating experiences in which your target audience wants to participate.
The seminar will talk in detail about the philosophy of inbound marketing for this different approach and acquire customers, and present the possibilities offered by your website, blog or social networks for your own business, you will be shown how to produce interesting content and how you can convey exactly what the audience interested. Even, that your corporate website, your corporate Blog, sending e-mail can be powerful tools for your own business that will enhance your reputation but rather to increase your sales?
Convert your Corporate Website in sales tool
Optimize your corporate website
What does optimization
How achieve optimization
The value of Corporate Blog to increase sales
Why the Blog is essential for a company
The basic features of a professional Blog
How to Blog produces profits for your business
Content that supports the reputation and your sales
Enlarging your presence on social networks
Why marketing needs social networks
Social participation strategy
Find "the right person in the right place"
Organize your presence on social networks
e-mail: tool for high profits and low cost
Why e-mail is necessary
Organize the database with your contacts
Successful shipping information e-mail
Aimed at: Media Managers, Communication and Marketing, etc. Entrepreneurs
Rapporteur: Apostolis Panagoulis, Communication Consultant, certified at Hubspot/Inbound Methology
Hours: 4 Cost: 50 euros